ABOUT JULIE
A hands-on strategist for complex problems.
20+ years, regulated industries
Healthcare and other operationally complex environments.
Multi-disciplinary
Designer by trade, with a product strategy mindset and technical acumen.
Human-centered
I start with real people's needs, tasks, and workflows.
Systems-thinker
I look for solutions that fit the broader system, not one-off fixes.
AI early adopter
I've integrated it into both products and internal ways of working.
Expertise
Where business, design, and technology meet.
My value goes beyond traditional product design: I combine business strategy, human-centered design, and technical acumen to create solutions with measurable impact.
Product strategy & service design
Qualitative and quantitative research · Journey mapping and service blueprinting · Experience architecture
Enterprise platforms in regulated environments
Enterprise software · Clinical systems · Financial platforms · Platform modernization · Workflow optimization
Stakeholder management & alignment
Cross-functional alignment · KPI definition and measurable outcomes · Workshop facilitation · Executive stakeholder alignment
AI augmentation
Finding inefficiencies AI can solve · AI strategy and evaluation · AI-enabled ways of working · AI in healthcare
Approach
An approach rooted in data and research insights.
My approach pairs design thinking with structured, data-driven problem-solving, so every step stays rigorous and grounded in empathy.
Where I lead
Investigate
I identify areas of friction or inefficiencies in a product or process.
Analyze
I frame and quantify the problem, informed by data and user insights.
Define
I collaborate w/ stakeholders to prioritize opportunities and define desired outcomes.
Solve
I facilitate experts to ideate and validate solutions.
Where I partner
Implement
I support internal teams to build, test, train and release.
Learn
I monitor signals to inform ongoing improvements.
Which inform the artifacts I craft to build alignment.
View all samples →Case Study
Putting clinicians first.
When our EHR vendor could not meet its promised platform modernization, I helped lead the reset that halted the implementation, selected a new vendor solution and designed bespoke virtual-first capabilities to augment it. Here's how we got from crisis to a human-centered platform that set the foundation for care delivery.
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